Schubert KinderCampus Opened in 2025

With the opening of its Schubert KinderCampus daycare centre, family-owned Gerhard Schubert GmbH is supporting the next generation.

Several children are playing in a room at the Schubert KinderCampus.

SUSTAINABLE CORPORATE MANAGEMENT

A PROJECT

CLOSE TO OUR HEARTS

Few places in Crailsheim embody our corporate values better than the Schubert KinderCampus. The daycare centre – a project close to the heart of our founder Gerhard Schubert – finally became a reality in May 2025. It is a welcoming space where children can laugh, run about and explore; a place that takes the pressure off young families; and a superbly equipped workplace for the daycare team.


Our colleagues are best placed to explain just how important it is to know their children are in good hands while they’re at work, and how delighted they are with the KinderCampus:

The Schubert KinderCampus building with part of the outdoor area.

Commitment to our local area

We have succeeded in meeting our target to reserve half of the spots at the Schubert KinderCampus for Schubert staff and the other half for other families from Crailsheim. All 62 spots are now filled. Giving something back to our local community and the people of Crailsheim is a priority for us, reflecting a commitment deeply rooted in our company’s history. As such, we were honoured to receive the Crailsheim Business Award 2025 in July.

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Collage of two photos: On the left, children play in a mud kitchen with sand, water and natural materials. On the right, a group of children explore nature in a meadow together with a childcare worker.

A symbol of our values

The children themselves bring us even greater joy. Their curiosity, openness, creativity and enthusiasm are simply infectious. They offer an unfiltered glimpse into the qualities that hold Schubert together from within and makes it a technology leader in the wider world: inventiveness and a pioneering spirit. In the blink of an eye, they transform a simple pallet into a car, a ladder, a hiding place or a stage. In the mud kitchen, they mix soil, sand and water together to make the perfect ‘concrete’ for construction. “We give children’s imaginations free rein through natural materials and equipment such as an electrical box, a workbench and whittling tools,” explains Irina Haslbauer, the daycare manager. This unique educational concept reflects Schubert’s values while fostering a sense of community and a responsible approach to nature.

Portrait Franziska Schubert, granddaughter of the company founder

“The KinderCampus is our family business’s contribution to nurturing the next generation. The educational concept builds self-confidence, curiosity and independence, enabling children to grow into self-assured, creative and happy individuals.”

Franziska Schubert, granddaughter of the company founder